Whitelift

WHITE LIFT

Digital Marketing Agency

Video Production

Video collateral is an art form that captures the attention of your audience in the best way. As has been demonstrated, the audio-visual format is the most effective way of attracting attention.So, why not opt for video collateral? Problems that can be solved using Video Collateral: making your brand more trust-worthy, getting validation through video projects, and a lot more! Components of Video Collateral: Corporate Videos, Digital Videos, Product Shoots, Ad Film Making, etc. The Advantages of Video Collateral:You will be able to lead by taking an advanced step!Bring US with you, and we’ll be a perfect match!

COMPANY CULTURE VIDEOS

Company culture videos give real insight to candidates actively considering you as an employer. When you are honest about what it’s like to work at your company, candidates can make better, more informed career decisions. This translates into better employee engagement, reduced turnover, and more corporate productivity and profit. And, the best culture videos best position your company as a great place to work for the right person. Great employer branding and recruitment marketing content lets the right candidates develop an emotional connection to your brand’s culture, and transforms viewers into motivated candidates. Candidates will picture themselves as an employee, with those storytellers as coworkers, walking those halls, having those experiences. One step solution! —— Company Cultural Videos

Webinar/Online Events

Any online event that is hosted by an organization/company and broadcast to a select group of individuals through their computers via the Internet are called Online Events. The visual component of a webinar is shared through a web conferencing tool or Internet browser. The audio portion of a webinar is usually broadcast through the audience’s computers (through speakers and media players) or through the telephone. A webinar also allows the hosting organization/company to interact with an audience. The audience can ask the speaker or moderator (who is leading the webinar) questions in real-time through an instant messaging tool or e-mail. Right from organizing, managing to streaming your digital events. Everything is under us, the best way!

INTERVIEW FILMS

Job interviews are mostly nerve-wracking, sometimes even scary and hardly ever funny. But Interviews Films are a main staple in most documentary films. Surprisingly enough, Bollywood often portrays them to be a showcase of bravery, fun and even inspiration. They add some useful take-aways for your next job interview. We utilize them to communicate vital information about the story. Through the interviews, the protagonists of our films have the opportunity to tell their experiences directly to the audience.

PRODUCT VIDEOS

A product video is an explainer video that effectively demonstrates the benefits of a product. While many product videos focus on the features of the product, we concentrates on how the product relieves the pain points these clients may encounter. A demo video increases conversion rates by providing a creative and engaging story that demonstrates how the your product functions in the real world, and what kind of impact it has. By using narrative and metaphor, a product video can create a better lasting impression in the consumer’s mind, leaving the product features to be experienced rather than explained.

TUTORIAL VIDEOS

A goal of using video multimedia is to transform a passive viewing experience into an active learning experience. This is accomplished through "video tutorials". A video tutorial is a student handout is written to accompany a specific video. Sometimes referred to as “how-to” videos, the best ones are carefully planned and have high production quality. It invokes multiple modes of expression, and therefore cognitive processing, from the writing of text, to the sketching of shapes, diagrams, and organized objects. A well planned and a well executed tutorial video is surely waiting for you!

PRODUCT REVIEW FILMS

Having photos of your product simply is not enough in today's growing eCommerce industry. With thousands of new products a day going live; you must have a diverse portfolio of media to offer potential customers. Product review videos allow you to showcase your product through graphic callouts and/or models to correctly display your product effectively. Engage your audience through dynamic video content by showcasing your products selling features. Reviewing something over a video? If you have well drafted critics, we've got your back! Because product review videos give you a more clear picture of how good the product is.

VIDEO EDITING

Video editing is the process of manipulating and rearranging video shots to create a new work. Editing is usually considered to be one part of the post production process — other post-production tasks include titling, color correction, sound mixing, etc. Many people use the term editing to describe all their post-production work, especially in non-professional situations. Whether or not you choose to be picky about terminology is up to you. Great Plan + Wonderful Direction + Good Quality Camera = Blockbuster? No! Video Editing plays a major role in it. We help you with editing any sort of projects, making it more interesting!

TESTIMONIAL VIDEOS

A video testimonial is a video of a customer or client praising a company. In most cases, they talk about how that company’s product or service has helped them solve a problem. They might discuss who they are, how they use the product or service, and what they like about the company. People don’t trust companies—they trust other people (and they trust online strangers as much as they trust their friends). Why Should I Make Video Testimonials? In short, because they’re fantastic marketing tools that convert leads like crazy! Looking for professional impressive testimonial videos for validation? You're at the right place!

2D ANIMATION

2D animation is the art of creating movement in a two-dimensional space. This includes characters, creatures, FX and backgrounds. The illusion of movement is created when individual drawings are sequenced together over time. One second of time is usually divided into 24 frames. Depending on the style of animation there can be as many as 24 unique drawings in one second of animation (24fps) or as little as two. Conventionally animation is done on "2s" meaning there is a drawing every 2 frames (12fps). This allows artists to save on production time/costs and gives 2D animation its unique look.

3D ANIMATIONS

3D animation is a graphic technique that utilizes motion in order to bring characters, objects, props, and more to life. Make your project lively!! 3D animation is the art of using motion to bring characters, vehicles, props, and more to life within TV shows, films, and games. 3D Artists are often involved in several early steps of the VFX pipeline in order to ensure they deliver an animation-ready model. For example, in order to give a character the right personality traits and movements, the Animator needs to make sure that whoever is rigging the model does it with those things in mind. During the rigging process, the character is given bones, skin weights, and constraints that allow it to move in specific ways. If this is not done with the Animator’s needs in mind, the model will be sent back.

INFO-GRAPHICS

An infographic (information graphic) is a representation of information in a graphic format designed to make the data easily understandable at a glance. People use infographics to quickly communicate a message, to simplify the presentation of large amounts of data, to see data patterns and relationships, and to monitor changes in variables over time. Adding altogether a different level of reality to your imagination. Graphic visual representations of information, data, or knowledge intended to present information quickly and clearly.

BRAND FILMS

Brand Films are the future of media. A Brand Film is a 1-3 minute piece that companies can use to market their story and brand to their potential clients. They are typically cinematic in style and customer designed to fit your company’s brand, vision, and mission. But most importantly, a Brand Film is content driven. It is critical that your content be relatable and authentic and appeal and need to be relatable and authentic in order to appeal to your audience. We market content that's sponsored or created by you while sharing in your brand's values. Helping you to monetize on positive association, rather than self-promotion.

TV COMMERCIALS

TVC is the acronym for television commercial — a form of advertising that promotes products, services, ideas, individuals or organizations via the television medium. The duration of TVCs greatly vary but they usually fall between 10 seconds to 3 minutes-long. Regardless of the length of the TVC, it is important to keep in mind that the message conveyed would have to be catchy and arresting to keep the viewers from losing interest within the first few seconds of the TVC. The main objective of the TVC is to introduce a new product, create awareness and ultimately, to make consumers switch to the product promoted Promote your product/service over TV and other platforms to get a greater base for your business to grow!

DIGITAL ADVERTISEMENTS

Conventional methods are too boring for advertising, right? We provide you with the modern Digital Advertisement assets!Digital advertising is the communication made by a company to advertise and promote its brand, product, or service using various platforms and digital channels. It consists of actions in web browsers, social media pages, blogs, apps, or any other form of contact through the Internet. With the digital transformation, more and more options arise for companies to communicate with the market and, of course, its audience.

DOCUMENTARY

The documentary genre has radically evolved in recent years and so it's not a surprise that there may be some confusion about "what exactly is a documentary!" A documentary is a broad term to describe a non-fiction movie that in some way "documents" or captures reality. Documentaries are often used to reveal an unusual, interesting or unknown angle. Topics are limited only by one's imagination Documentaries are very informative and are often used within schools, as a resource to teach various principles. Right from direction to production is all under us!

CORPORATE FILMS

Looking to train, instruct, and provide safety measures for employees. Or looking for a formal intro? We create corporate films for you! Corporate films, or corporate videos, are used to connect the boardroom to its employees and convey the company's ethics and ethos to the consumer. Video content online has become increasingly popular for company websites alongside the written material. Video content stands an 80% higher chance of engagement as it requires less from the viewer and keeps their attention focused on the screen for longer.

TRAINING VIDEOS

A training video is a video with an educational goal of teaching a skill or knowledge. Or simply, a video that teaches someone how to do something. A training video could be for employee on boarding, compliance training, software education, or many other uses. Selecting a video type depends on your audience’s learning goals, budget, available resources, and sometimes, just personal preference. Is it too hectic to train every new intern/employee all over again? huh! It's now efficient through Training Videos, we'll help you out accordingly!

LINE PRODUCTION

Line production is at the heart of the production, hiring the crew, allocating the money and making sure the filming is done safely, creatively, on budget and on time. Line Producers are typically the most senior working members of the production team, second only to the producers. Working closely with heads of departments, they decide how the money gets spent, delivering the best possible product to the producer or series producer while offering the director and heads of department enough money to realize the vision. We manage key operations on a daily basis for a Feature Film, Advertisement Film, Television Film, or an episode of a TV Program.

EXPLAINER VIDEOS

Want to get the audiences' attention and want to make all of it when the iron is hot? We can get an explainer video for it too! An explainer video is a short-form video usually used for marketing or sales purposes that highlights a company’s product, service, or business idea in a compelling and efficient way. Most businesses host explainer videos on their landing pages or feature them on the homepage of their website. Some even use these videos to advertise for their product or service on Facebook or other social media websites.

EVENT MANAGEMENT

Event management involves overseeing all logistics leading up to and during an event, whether a conference, wedding, or any organized gathering. Event managers execute the event plans by managing staff, finances, vendor relationships, and more. We apply project management to the creation and development of small and/or large-scale personal or corporate events such as festivals, conferences, ceremonies, weddings, formal parties, concerts, or conventions. What we cover is: Making location reservations; Coordinating with vendors; Hiring and managing staff; and, On-site management during the event.

PRODUCT PHOTOGRAPHY

Commercial photography is a genre you may have seen used often as a term, but you might not know precisely what it means or how to get into it. Commercial usually means relating to sales or the process of running a business, and this is precisely what you will expect from this photography genre as well. Commercial photography that involves taking pictures of products for commercial use is called Product Photography. The product may be an item or a food or prepared dish.

FASHION PHOTOGRAPHY

Fashion photography focuses on the display of fashion clothing and items. It is most common on advertising boards and in fashion magazines. The photography will usually feature models wearing the display items. Fashion photography has existed almost as long as photography itself has been around. This type of photography has always changed with the times. Understanding new trends, creating new ones, and using past ones as inspiration are important techniques to learn. Genre of photography which is devoted to displaying clothing and other fashion items.

REALITY SHOWS

We specialize in producing reality shows for national TV, and the web. Need a reality show produced? No problem, lets sit down and go over your concept, we will put our heads together to create a marketable idea that we can shop to the networks. 3 Idiots Communication can produce a full pilot, trailer, and/or sizzle reel for you to promote online or pitch to the networks Managing + Organizing + Producing + Marketing + Streaming = Everything that comes under the roof, will be taken care of!

WEBSERIES

A web series is designed like a television series. Both include a number of episodes that tell a story or inform. A web series requires a camera, an idea for a show, and people to recite the scripted or unscripted lines. A series of scripted or non-scripted online videos, generally in episodic form, released on the Internet is called a Webseries or a Webshow. We undertake webseries as well, right from Casting, Managing, Producing, Editing, Shooting, etc.

DIGITAL MARKETING

Digital Marketing has been a space we were not into. Keeping in mind the growing digital markets and the competition becoming more tough, we make it easier for you to grow your business with our expertise and guidance. Your success, growth and happiness is what all matters.

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